Why Cultural Diplomacy?!

Encouraged by the challenge, inspired by the daily discoveries of learning new languages and cultures, intrigued by different life-styles and different cultures within the same country and curious about the function of embassies, I suddenly found myself deeply in love with cultural diplomacy. More than ever before, culture has a vital role to play in international relations. Following politics and trade culture is considered as the third pillar of international relations.
 While I was thinking of cultural diplomacy it came into my mind my university teacher, Mr Bennis who gave me  an outstanding example  of 1972, where neither U.S nor China wanted to blink first in public, and where, the actual break-through which led to the Nixon/Mao meeting  took the form of a table tennis tournament. 
Therefore,  Cultural Diplomacy are sports, music, exchange programmes and exhibitions . It is not only the exchanging of ideas, beliefs, values, informations and other aspects of culture, it is also vital for national security through the usage of cultural exchange.
I personally see culture as a fundamental tool for a successful commerce by looking at our economy, which, is knowledge-based.

Culture strongly affects people through attraction , so while today I was thinking on "how to make my country more attractive?", I thought of Cultural Diplomacy, a mean that can be used even from small countries and not only by superpowers, as a  tool of promotion and attraction, regardless  of the country's  size and GDP. 
Culture and values will be the policy that I will use to introduce and promote Albania to the rest of the world.